About Season Journals
We create modern journals for intentional days and milestone seasons.
our mission
Our mission is to help people invest in their well-being, strengthen their relationships, and document their stories through journaling. We are committed to crafting beautiful products that serve both as invaluable resources and cherished keepsakes.
our products
Our Heirloom Collection includes the Engagement Journal, Marriage Journal, and Pregnancy Journal. This collection of guided journals is designed to help couples navigate, celebrate, and document life’s special milestones.
The Everyday Positive Journal, the first in our Everyday Collection, allows individuals to cultivate a mindful journal habit and experience the mental health benefits of journaling through a daily practice of self-love, kindness, and gratitude.
Our ultimate product is not our journals, but the stories you write within them. We give you the space to collect the moments that together create life’s memoirs.
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our founder
photo by Christina Harrison
Annette Furio
Founder, CEO & Author
Annette Furio is the founder of Season Journals, a brand dedicated to helping individuals live with intention and celebrate life’s milestones through journaling. Her passion for design and storytelling, combined with a commitment to promoting well-being, forms the foundation of Season Journals’ mission and products.
Before launching Season Journals, she co-owned an award-winning wedding stationery company, which inspired the creation of the brand’s first product, the Engagement Journal.
In 2020, Annette founded Season Journals with a mission to create thoughtfully designed journals that serve as both resources and keepsakes, encouraging intentional reflection and meaningful connection.
Under her leadership, Season Journals has grown into a beloved brand, offering a diverse collection of journals for engagement, marriage, pregnancy, daily positivity, and annual planning. Annette’s work has been featured in The Knot, Inside Weddings, Domino, Popsugar, Junebug Weddings, and Authority Magazine.