About Season Journals

Season Journals creates journals & analog products for intentional days and milestone seasons.
our mission
Our mission is to help people invest in their well-being, strengthen their relationships, and document their stories through journaling.
about season journals
Season Journals is a women-owned brand creating journals and analog products for intentional days and milestone seasons. Founded by Annette Furio in 2020, the brand helps people invest in their well-being, strengthen their relationships, and document their stories through journaling.
Each product is thoughtfully designed to be both a practical resource and a cherished keepsake, encouraging reflection, connection, and growth.
The Heirloom Collection — featuring the Engagement, Marriage, and Pregnancy Journals — helps couples capture and navigate life’s most meaningful seasons, while the Everyday Collection supports personal mindfulness and emotional well-being through guided daily journaling.
connect with us
For more information, connect with Season Journals on Instagram, Facebook, and LinkedIn.
about our founder

photo by Christina Harrison
Annette Furio
Founder, CEO, and Author
Annette Furio is the founder of Season Journals, a brand dedicated to helping individuals live with intention and celebrate life’s milestones through journaling. Her passion for design and storytelling, combined with a commitment to promoting well-being, forms the foundation of Season Journals’ mission and products.
Before launching Season Journals, she co-owned an award-winning wedding stationery company, which inspired the creation of the brand’s first product, the Engagement Journal.
In 2020, Annette founded Season Journals with a mission to create thoughtfully designed journals that serve as both resources and keepsakes, encouraging intentional reflection and meaningful connection.
Under her leadership, Season Journals has grown into a beloved brand, offering a diverse collection of journals for engagement, marriage, pregnancy, daily positivity, and personal growth. Annette’s work has been featured in The Knot, Inside Weddings, Domino, Popsugar, Junebug Weddings, and Authority Magazine.
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